REQUIREMENT

CUBE Space for Innovation, known as The Nova Scotia Sandbox Project, sought to enhance its brand presence and digital footprint through a comprehensive overhaul of its visual identity and online platforms. As a collaborative initiative hosted by universities and NSCC (Nova Scotia Community College), their goal was to establish a cohesive brand identity that resonates with students, mentors, and advisers involved in fostering entrepreneurial mindsets. They needed a new logo that embodies innovation and collaboration while reflecting their mission to cultivate entrepreneurial skills applicable in diverse work environments. Additionally, CUBE Space for Innovation aimed to revamp their website to better showcase their programs, events, and success stories, providing a user-friendly experience for visitors. They also recognized the importance of video production to highlight their initiatives and social media development to engage and expand their community.

SOLUTION

To meet the requirements of CUBE Space for Innovation, we devised a comprehensive solution that included the creation of a new logo, website redesign, video production, and social media development. We started by designing a modern and impactful logo that symbolizes innovation, collaboration, and entrepreneurial spirit, capturing the essence of The Nova Scotia Sandbox Project. The logo was integrated into a cohesive visual identity across all platforms, reinforcing their brand message effectively. For their website, we developed a responsive and engaging design that showcases their programs, resources, and success stories in an accessible manner. The website features intuitive navigation, multimedia content, and interactive elements to enhance user experience and engagement.

Simultaneously, we produced compelling videos that highlight their initiatives, achievements, and testimonials, creating visual narratives to inspire and inform their audience. These videos were optimized for various digital platforms to maximize reach and engagement. Additionally, we implemented a strategic social media development plan to build and grow their online community, engaging with students, mentors, and advisers through relevant content and interactive campaigns. The combined efforts of logo design, website development, video production, and social media management have strengthened CUBE Space for Innovation's digital presence and positioned them as a leader in fostering entrepreneurial mindsets within Nova Scotia's educational landscape.